Chapter 1      
The Growing World of LCDs
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- What is a Liquid Crystal?
 
- The Expanding Applications of LCDs
 LCD in everyday life 
- The continuing progress of LCDs
 
- On The Cutting Edge of Display Technology
 From CRTs to flat panel displays
 LCDs--the display of choice 
- Latest LCD Lineup
 28-Inch TFT Full-Colour LCDs
 LCD Display TVs
 Car Navigation LCD TV
 LCD PanelVision TV
 LCD Video Projector
 Hi-Vision LCD Projector
 LCD Miracle Screen System
 TFT Color LCD Notebook Computers
 STN Color LCDs
 STN LCD Displays
 Large-Screen Color STN LCDs
 Sharp Addressing
 DMGH-Method Reflective Color LCDs
 ECB-Method Reflective STN Color LCDs
 LCD Input/Output Panel 
- Giant Microelectronics
 
- The Ever-Expanding LCD Market
 
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1. What is a Liquid Crystal?
A liquid crystal is an intermediary substance between a liquid and solid state of matter
Liquid crystals were discovered by the Austrian botanist Rheinitzer in  1888. Liquid crystal is a term that indicates the status of a substance  that is neither solid nor liquid, e.g. soapy water. 	In 1963, Williams, while working for RCA discovered that the way light  passes through liquid crystal changes when it is stimulated by an  electrical charge. Five years later, another RCA researcher named  Heilmeyer and his colleagues made a display prototype that applied this  concept. This prototype's success marked the beginning of modern liquid  crystal display (LCD) technology.  	In the beginning, liquid crystals were initially too unstable to use as  a material for manufacturing display units, creating several  merchandising problems for LCD technology until a professor of the  University of Hull in the U.K. made a scientific breakthrough when he  discovered a stable liquid crystal material (biphenyl). Sharp further  refined LCD technology, and in 1973 introduced the EL-8025, the world's  first electronic calculator featuring an LCD display. The core  technology behind the development of the the EL-8025 still forms the  basis all current LCD products.

2.The Expanding Applications of LCDs
Applications for liquid crystal displays now extend beyond calculators  and digital watches to countless other products, including word  processors, televisions and even video systems on trains.
 
 Personal Information Tool (for Japanese market) 
 
 
 
 Keyboard-enhanced Personal Information Tool (for international markets) 
 
 
LCDs in everyday life
LCDs are finding a growing variety of applications in televisions, word  processors, personal computers, and in other electronic office equipment  products. LCDs are widely used in imaging and information systems that  are commonly found in Japanese railway systems and other modes of  transportation.
 
The continuing progress of LCDs
The greatly expanded use of LCDs is the result of recent significant  breakthroughs made in the following four areas of LCD technology:
  1. advancing beyond alphanumeric to graphic capabilities
 2. advancing beyond monochrome displays to color
 3. advancing beyond only still images to moving pictures
 4. advancing being small screen displays to now using large screens
 
3. On The Cutting Edge of Display Technology
Until very recently, most AV and data communications devices used  cathode ray tube (CRTs) monitors as their main display device. CRTs,  however, require high voltage for the emission and angle control of the  electron beams, and it is difficult to slim-down the size of CRT units.  Flat panel display technology is the perfect answer to demands for more  compact displays with greater energy efficiency and diversity.
 
From CRTs to flat panel displays
Flat panel displays are being developed to realize 1) a thinner unit and  2) low voltage operation and low power consumption--objectives not  easily achieved with CRTs. There are a number of distinct systems which  differ by the types of materials and the display method they use.
 
LCD (liquid crystal display)
 PDP (plasma display)
 LED (light emitting diode)
 EL (electroluminescent) panel
 VFD (vacuum fluorescent display) 
 DMD (digital micromirror device): projection type
 FED (field emission display) 
 
LCDs--the display of choice
Of all these systems, the liquid crystal display is considered to be  the most promising. In addition to being thin and lightweight, these  displays run on voltages so low they can be driven directly by an LSI.  And since they consume low power, they can run for long periods on  batteries. Additional advantages over other types of flat panel display  include:
  1. adaptability to full color
 2. low cost
 3. large potential for technological development
 
Type of flat panel display
 
 DSTN Color LCD Notebook Computer (for Japanese market)
 
 
DSTN Color LCD Notebook Computer (for international markets
 
4. Latest LCD Lineup
28-Inch TFT Full-Color LCD Display
 
 28-inch TFT Full-Color LCD Unit (prototype)
The world's first large-size LCD offering images as clear  and crisp as a CRT
In the past, LCD picture quality was considered inferior to that of  CRTs, and creating LCDs in sizes greater than 10 inches were not though  possible. This changed dramatically in 1988 when a remarkable prototype  with the following features was introduced:
  1. 14"  screen (the largest LCD screen to date)
 2. 27 mm thick (about 1/13 that of 14" CRTs)
 3. 1.8 kg (about 1/4 that of 14" CRTs)
 4. Picture quality comparable to a CRT
The secret to large screen, high-resolution LCD imaging "active matrix" and "TFT"
The active matrix system is one configurational method of driving an  LCD. It offers quick responsiveness to moving pictures and high picture  quality. 	This 28-inch LCD screen offers 307,200 pixel (640 x 480 resolution) and  RGB compatibility enabling high-definition 921,600-dot image  reproduction. A TFT (thin film transistor) is applied to each pixel,  ensuring concise control to create high-contrast full-color display  images.
The secret to a beautiful picture
"Normally white"
 With products that employ this technology, the screen is normally white  when no voltage is applied. The use of a white screen creates darker  colors during operation, so better contrast is achieved than in other  products in which screens are normally black when no voltage is applied.  Because of a high contrast shutter function, beautiful multicolor  images can be reproduced by superimposing RGB color fitters.
 
| Screen size: | 
28 inches (704 mm) | 
| Number of pixels: | 
640 x 480 RGB dots | 
| Pitch of pixels: | 
0.88 x 0.88 mm | 
| Number of colors: | 
16.7 million colors | 
| Outside dimensions: | 
633(W) x 510(H) x 37(D) mm | 
| Power consumption: | 
Approx. 100W | 
| Contrast:  | 
100:1 or more | 
| Brightness:  | 
150 cd/cm2 | 
| Weight: | 
18 kg | 
| Main product functions: | 
Multitask displays for PCs, information panels, presentation screens, monitor displays for conferences, wall-mount TVs, etc | 
 
LCD Display TVs
 
 LCD Display TVs (for Japanese market)
 
Thin profile and lightweight designs with amazingly high picture quality
Both the 10.4-inch and 8.4-inch models project clear and crisp images  in an astounding 920,000 pixel resolution. Low-reflectivity TFT LCD  panels are used to reduce the reflection of external light, thereby  ensuring easy-on-the-eye image viewing. Advanced LCD technology has made  it possible to design the 10.4-inch LCD Display TV in an ultra-slim and  lightweight body with a weight of 2.3 kg an a monitor profile of just  47 mm. The LCD Display TVs can be placed on the top of a desk or table,  or the kitchen countertop, thus matching a wide range of viewing styles.
Car Navigation LCD TV
 
 Car Navigation LCD TV
The Car Navigation LCD TV goes anywhere
The LCD Car Navigation System features a quick-release method which  allows the monitor to be detached from the GPS unit and the connector.  When you arrive at a destination, you can take the monitor out of the  car and use it as a portable LCD television for maximum mobility. The  car navigator incorporates low-reflectivity LCD panels and a  high-brightness backlight, ensuring easy-on-the-viewing excitement even  in a bright car interior or outdoors in the day time. Apart from  delivering clear and crisp TV broadcasts, the Car Navigation System also  provides high-definition displays of automobile-navigation maps.
LCD PanelVision TV
 
 LCD PanelVision TV (for Japanese market)
LCD Rear Projection System Configuration
 
 
LCD technology--expanding super large-screen visual excitement
The rear LCD projection system of the LCD PanelVision TV delivers  bright, vivid-color and easy-on-the-eyes viewing on a large screen that  captures all the excitement of television entertainment. Equipped with a  super-large 43-inch screen, the TV weighs approximately 41 kg and has a  space-saving width of only 38.5 cm.
LCD Video Projector
LCD Projection System Configuration

Lamp: newly developed high-brightness metal halide lamp
C1-C3: Condenser lenses
 
M1-M3: Full-reflection mirrors 
 
 
Filter: Ultraviolet-ray filter
DM1-DM4: Dichroic mirrors 
 
Beautifully reproduce detailed imagesÐeven in a brightly lit room
Delivering a 4,000-lux screen brightness four times as bright as that  of conventional models, the LCD video projector offers unsurpassed  high-contrast quality images. 	There are three LCD panels built in the projector, each of which lets  red, green or blue light pass. These three basic colors then converge to  form colorful, animated pictures.
Hi-Vision LCD Projector
The odds-on winner of the HDTV era delivers high-definition pictures with high-pixel density
This compact, lightweight Hi-Vision LCD Projector utilizes two-inch  polysilicon TFT panels that reproduce Hi-Vision images with a  high-definition quality of 1,125 scanning linesÑdouble the number of  conventional models, and a 16:9 screen ratio compared with the 4:3 ratio  of most other projectors. Images are projected onto a super  large-screen in an adjustable size ranging from 55 to 200 inches.
 The main features of the compact, lightweight Hi-Vision LCD Projector include:
  1.	The utilization of three high-definition two-inch polysilicon TFT  LCD panels 	(one with 1.31 million pixels) for the Hi-Vision system  which reproduces the 	three RGB basic colors. 
 2. 	The realization of 400:1 ratio high-contrast images.
 3.	Enhance brightness by about 40% over most other conventional LCD video projectors by a high-transparency LCD panel.
LCD Miracle Screen System
From show window to screen in a flash
The LCD Miracle Screen combines the LCD video projector and Instant  Photosensitive Glass (LCD) which becomes opaque or transparent by  turning the power on and off. Instant Photosensitive Glass is ordinarily  a transparent show window, but when the power is turned off, it becomes  an opaque screen on which LCD images can be projected. The Miracle  Screen System can be used in various ways for window displays and  special events.
TFT Color LCD Notebook Computers

 DSTN Color LCD Notebook Computer (for Japanese market)
 
 DSTN Color LCD Notebook Computer (for international market)
TFT LCD configuration
In AV displays, full color is reproduced by arranging RGB pixels in a  delta configuration. In office equipment displays, the sharp contrast  between graphics and characters is produced using a stripe configuration  of RGB pixels.
For AV equipment:  Delta configuration--full color | 
For office equipment:  Stripe configuration--multicolor | 
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Thin and lightweight with low power consumption
Sharp TFT LCD Modules feature thin profiles, light weight and low power  consumption. Now setting new standards in notebook-size PCs, they  deliver bright, clear images of the highest quality, making them ideal  displays for the multimedia notebook PCs of the future. 	Through the development of original technology, Sharp has successfully  designed TFT color LCDs with a super high-aperture ratio of 81% compared  to the 47% ratio of conventional 10.4-inch SVGA models, thereby  offering substantially reduced power consumption and enhanced picture  quality. This advanced proprietary technology is applied to the  production of Sharp's TFT LCD modules (the 10.4-inch S-VGA, 11.3-inch  SVGA, 12.1-inch XGA displays) for use in multimedia-compatible notebook  PCs.
 - 1. VGA: 
 -  Offered in standard PCs with 640 x 480 RGB pixel resolution for 	displaying PC-generated images. 
 
- 2. SVGA: 
 -  With 800 x 600 RGB pixel resolution, PC-generated images are 	displayed  with a display capacity 1.6 times larger than VGA 	specifications. 
 
- 3.	XGA: 
 -  1024 x 768 RGB pixel resolution for displaying images with a 	display capacity 2.6 times larger than VGA specifications. 
 
STN Color LCD Displays
 
 Japanese Color Word Processor 
(for Japanese market)
Convenient, fun, and user-friendly 
vivid-color reproduction
Sharp's Color Japanese Word Processor is equipped with an OCR (optical  character reader) feature that allows typed characters from newspapers  and magazines to be inputted as text data. It also allows video images  and photographs to be read in and processed for graphic layout use, as  well as pen-based input and editing supported by enhanced handwritten  character and graphic recognition functions. Japanese Color Word  Processor is also equipped with a color LCD monitor which allows users  to craft documents in stunning color, improving visibility, fun, and  ease of use.
STN LCD Displays

 Keyboard-enhanced Personal Information Tool (for international market)
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Personal Information Tool  (for Japanese market) | 
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LCD Pad Wiz  (for Japanese market) | 
Personal Information Tools progress in portability and operability
LCD Pad Wiz, one of Sharp's cutting-edge personal information tools,  has a compact and lightweight body designed to neatly fit into a shirt  pocket. With an intelligent handwritten character recognition function,  users can quickly input and interactively share data via telephone  lines. Wiz allows users to make full use of the data as if they had  written the information down in a pocketbook.  	The Personal Information Tool enables data to be collected and  transmitted by a PC data link, electronic mail, facsimiles, or from pay  phones and portable phones. These and other personal information tools  will soon be equipped with color LCD monitors to substantially expand  and upgrade information handling and management.
Large-Screen Color STN LCDs
 
 17.7-inch XGA Color LCDs
 
High picture quality with a simple matrix system
An LCD has been introduced that uses the simple matrix system, which is  ideal for still images, to provide picture quality that is sufficiently  high for office and image data processing equipment. Its features  include:
  1. Low cost
 2. Multicolor (16.7 million colors)
 3. Adaptable to large screens
 4. Applicable to a wide range of products including personal information devices
New STN LCD Driver
Sharp Addressing

New color LCD reduces on-screen shadow and increases picture quality
Thanks to a new driver technique, Sharp has been able to create a new  level of LCD excitement by substantially reducing the on-screen shadow.  Sharp is currently working on advancing this breakthrough to improve the  LCD response rate in order to better process high-speed moving images.  Some of the new driver's features include:
  1. 	A higher-quality LCD picture, which is achieved by reducing the 	 display shadow through the development of a new LCD driver and 	 peripheral circuitry that corrects and regulates changes in the  electrical 	voltage feeding the liquid crystal matrix.
 2.	Wide-angle viewing, which is achieved by adding new optical film as 	well as the conventional phase difference plate.
 3. 	 A process for giving all the cells a uniform thickness.
 4. 	A process for making the unit thinner and lighter.
DMGH-Method Reflective Color LCDs
 
 DMGH-Method Reflective Color LCDs
A four-color, easy-on-the-eyes LCD with low power-consumption that achieves an amazing level of brightness without a backlight
DMGH (Double Metal Guest Host)ÑMethod Reflective Color LCDs are one of  the types of the active-matrix systems that use diodes for switching.  The following major features are offered by DMGH reflective LCDs:
  1.	Bright, easy-on-the-eyes screen without a backlight: 
Guest Host LCDs 	eliminate the need for deflecting plates.
 2. 	Four-color display including easy-to-read "paper white" background color: 	
Cyan and red complementary-color micro-filters enable four-color display in 	green, red, white, and black.
 3. 	Low power consumption:
 The unit consumes only 60 mW, approximately one-third the amount of  power needed by conventional LCDs equipped with a backlight 	system (on a  6-inch office equipment unit with 1.8 W).
 4. 	Wide viewing angle: 
The unit offers a wide viewing angle of 100 	degrees, both vertically and horizontally.
 5.	Vivid-color display without double images: 
The pixel electrode also 	serves as a reflector to eliminate double reflections.
 
| Screen size:  | 
5.8 inches | 
| Number of dots: | 
480 x cyan/red x 320 | 
| Viewing angle: | 
100 degrees, both horizontally and vertically | 
| Colors on display:  | 
Cyan, red, white, black | 
| Power consumption: | 
60 mW | 
ECB-Method Reflective STN Color LCDs
 
 Reflective STN Color LCD
 
High-definition clear color images without a backlight and color filter
 
This Reflective STN Color LCD is based on a newly developed electrically  controlled birefringence (ECB*) technology that delivers a  high-brightness, high- definition display with low power consumption  while eliminating the need for a backlight and color filter. It is  capable of delivering a true black display more sharply defined than  previously possible, and this new color LCD display achieves crisp,  clear reproduction of both text and images.
  1.	A single pixel allows a continuous color display of white, black, blue, 	green and red: 
The unit offers a true black display that makes it possible 	to deliver crisp and clear presentations of both text and images.
 2. 	Bright background colors: 
Sharp's new phase differential plate,  a new 	liquid crystal material system, as well as reflector with high  reflectivity, 	make it possible to attain bright, vivid background  colors.
 3.	Low power consumption: 
Like the standard-type STN LCD unit, the  ECB-method STN color LCD unit eliminates the need for a backlight and  thus 	reduces the power consumption level.
* Electrically Controlled Birefringence (ECB) Changing the voltage applied to the liquid crystal layer modifies the  tilt of the liquid crystal molecules. The resulting change in  birefringence of the liquid crystal layer is detected by the two  polarizers. This system is used for color displays.
| Screen size: | 
3.4 inches | 
| Resolution: | 
160 x 240 dots | 
| Colors on display: | 
Five colors: green, red, white, black, blue | 
| Display contrast: | 
7:1 | 
| Response speed: | 
500 ms | 
 
LCD Input/Output Panel
Comparing Tablet Panel Units
  |  Sensitive Method  |  Electrostatic Induction Method |  Electromagnetic Induction Method  |  Unified LCD input and detection plate structure | 
|  Features/Subjects | 
Low cost  Cordless stylus  Power consumption | 
High reliability, durability  No keyboard function  Power consumption | 
Cordless stylus  High reliability, durability  No keyboard function  Visual recognition (the detection panel is provided below the display 	screen) | 
High reliability, durability  No undesired fingertip input  Low cost  Visual recognition (LCD panel is a detection panel itself) | 
| No keyboard function | 
Needs a wired stylus | 
Cost | 
Needs a wired stylus | 
| Applications | 
Personal information tool (Sharp)  Electronic organizer (Sharp)  Prostation (Sharp), others | 
Palmtop PTC-500 (Sony) | 
PENTOP (Wacom)  NCR3125 (NCR) | 
Japanese color word processor (Sharp)  Prostation (Sharp) | 
| Configuration | 
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  | 
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Making display and pen-based input technologies available by combining LCD input and detection panels
Low cost, lightweight, high-definition LCDs with low power consumption  are in great demanded for use with pen-input panels, and there are more  than three methods currently in practical use for designing such  applications. These include a pressure-sensitive method (used in  Personal Information Tool and others), an electrostatic induction method  and an electromagnetic induction method. The most conventional system  coordinates detecting sensor plates that are piled on top of an LCD  panel's structure, thus allowing pen-based input. The combination of LCD  input and detection plates in one body have eliminated the need for  other sensory tablets, and offer the ability to streamline recognition  functions. This pen-based input is now widely used in PCs, word  processors, and various other products.
 
 Sharp LCD Office Information Management System 
nicknamed "Prostation"-LW Series
(for Japanese market)
Meeting all the needs of modern office communications
Prostation is a new pen-operated computer equipped with a large  10.4-inch color LCD display that allows easy and quick operation with  just one touch of a stylus or fingertip. Simply use Prostation, and  group communications become incredibly convenient with a "Screen-Shared  Interactive Dialog Function." With this feature, users can communicate  with another by writing a message on the pad with a stylus,  simultaneously transmitting the contents to the receiving user's  Prostation. A "Voice-Assisted Handwritten Memo Function" enables users  to communicate through both written and voice-assisted means.  "Electronic Mail Software" allows users to efficiently transmit  information via digitally handwritten memos.
5.Giant Microelectronics
 
 Enlarged view of TFT LCD
 
Expanding LCD horizons with "giant microelectronics"
In addition to utilizing "microelectronics" technology to create high  picture quality LCDs, R&D is being focused on "giant  microelectronics" technology which makes it possible to successfully  create large screen LCDs with incredibly high picture quality. Sharp is  currently working on developing:  
1. 	Advanced miniaturization technology	
2. 	Highly reliable production technology
3.	Development of new production structures
 
Pursuing high picture quality through advanced micro-technology
There are two essential technologies required to develop LCD high picture quality:  
1.	Increase the number of pixels
2. 	Make conductors and thin-film transistors (TFTs) as small and as narrow as 	possible to increase the pixel surface area
6.The Ever-Expanding LCD Market
Changes in Semiconductor/LCD Market Output
 
Like semiconductors, the LCD market is expected to grow rapidly
Based on the interrelationship between the semiconductor and LCD  markets, it is clear that the LCD market is currently 15 years behind  the semiconductor market in terms of growth. It is estimated that, like  semiconductors, which experienced tremendous market growth during the  1980s, the LCD market will begin to expand rapidly in the late 1990s and  grow to be worth 2 trillion yen by the year 2000.
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